Blog content SEO and creation

In an overcrowded online space, your brand’s voice needs to cut through the noise and reach the right people. At Pocket Digital, we are passionate about the power of blog content – not just as a platform for compelling storytelling, but also for driving traffic, brand awareness and conversions.

Our approach

Our expertise in SEO and content marketing is the cornerstone of our process. We take a data-driven approach through comprehensive keyword research, and ensure that all copy aligns perfectly with your brand’s tone of voice.

Our content

The Pocket Digital team has a proven track record of driving high volumes of valuable traffic via optimised blog content. But ‘optimised’ doesn’t mean we write for robots, nor do we use robots to write. All content is written by humans, for humans – because we know this is what gets results.

Our process: from keywords to conversions

We’ve taken brand new blogs from zero to tens of thousands of monthly views, and we’ve transformed older blogs to maximise their potential.

1

Keyword research

Every successful blog begins with an understanding of how your audience searches for the services and experiences you offer.

We dive deep into keyword research to uncover the searches your potential customers are typing into the search engines. This insight is essential in creating a tailored blog strategy that’s optimised for search.

2

Bespoke content plan

Strategy meets creativity as we outline a content plan that aligns with your brand’s identity and audience’s desires.

Using the keyword research as the backbone of our content plan, we ensure that topics are not only relevant and engaging, but also strategically chosen to enhance your brand’s online visibility and authority.

3

Content writing

With a clear content plan in place, our talented writers get to work, bringing your brand’s story and expertise to life.

We’re skilled in adapting to any TOV and we know how to communicate within the luxury space. From immersive guides to insightful articles, we create content that engages, informs and inspires action.

7

“Jessie is leagues above any SEO agency or individual I have used in my career. She combines her technical expertise with a true understanding of the luxury beauty industry and the services we offer at Secret Spa.

This insight into our world is invaluable for her keyword research, competitor analysis, content production and PR, all of which have been pitch-perfect. She takes pains to explain her process and progress and works as a true extension of our team. Couldn’t recommend Jessie highly enough.”

EMERALD BROWN, HEAD OF GROWTH AT SECRET SPA